Manus Loughran
retail analytics
The retail industry has been operating in the midst of unique times even prior to the covid-19 pandemic.  The market is under pressure as it responds and adapts to the disruptive force COVID-19 and the internet on traditional business models. However, retail is far from dead as consumers will continue to shop – only in...
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retailers recover from covid-19
In the words of Winston Churchill “Never let a serious crisis go to waste” and this is why we all need to stay positive and motivated because we believe retailers have a great opportunity to take stock and come back stronger after the dust has settled on this unforeseen situation. At this time, it is...
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building customer loyalty
In our last post we explained how it has never been more important to know who your customers are to enable you to attract likeminded customers and ultimately increase sales and customer loyalty. While we stand by that sentiment, in this day and age you actually need to go further than that, you need to...
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Retailers closed due to coronavirus
Over the past number of weeks senior members of our team at Péarlaí have been checking in on online conferences about the future of retail, and what the future holds for many brick and mortar retailers after lockdowns are lifted, and the dust settles. Whilst many attendees agreed there will be some retailers who won’t...
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retail apps
Back in 2014 many forecasted that location based apps would shape the future of shopping, and help brick and mortar retailers compete with the online world.  But unfortunately, that hasn’t turned out to be the case. In a recent study carried out by L2 Inc, it was found that 44% of luxury retail brands have removed their apps...
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offline retail analytics
For many years, when it came to customer analytics, the online world had it all and the offline retailers had gut instinct and experience with little hard data to back it. But now times are changing, Péarlaí can now offer a marketing channel that provides accurate data in a legitimate manner to retailers to help them compete...
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great british high street ward
Newry City centre was crowned as Northern Ireland’s Rising Star, at the Government-run Great British High Street Awards last week, in partnership with Visa, in Edinburgh. The city was commended for its innovative use of technology and creative initiatives, which helped secure £5,000 for the local community. Newry BID manager Eamonn Connolly Eamonn nominated Newry...
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pearlai VIP letterkenny
Letterkenny Shopping Centre has come on board with Péarlaí, by launching a new programme that will reward its shoppers and support its tenants. Pearlai’s VIP Loyalty Fob is a smart fob carried by customers which enables participating stores to send personalised offers, discounts and promotions in Real-Time to their customer’s mobile. With €100s to be...
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pearlai northern ireland
Péarlaí is absolutely delighted have recently made the Ulster Bank #PowerUp Index, and also to be ranked number two on the list of ‘businesses to watch’ in Northern Ireland, this is a huge landmark for Péarlaí, and one that makes our company extremely proud. The #PowerUp Index reflects businesses’ financial performance, growth and investability as...
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Newry VIP Launch
Péarlaí recently introduced its technology in over 70 shops stores and cafes across Newry, giving retailers access to data that has never been available before, whilst giving shoppers access to countless all year round discounts. Péarlaí’s VIP Loyalty Fob is a smart fob carried by customers which enables participating stores to send personalised offers, discounts and...
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Péarlaí is a retail analytic company based around a smart key fob, which provides shoppers and the stores they visit with benefits and insights that have never been available before. 

Customers get access to exclusive deals and offers all year round, whilst brick and mortar retailers gain access to customer analytics, equivalent to online.

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