Péarlaí Launches at Letterkenny Shopping Centre

pearlai VIP letterkenny

Letterkenny Shopping Centre has come on board with Péarlaí, by launching a new programme that will reward its shoppers and support its tenants.

Pearlai’s VIP Loyalty Fob is a smart fob carried by customers which enables participating stores to send personalised offers, discounts and promotions in Real-Time to their customer’s mobile.

With €100s to be saved in over  50% of Letterkenny Shopping Centres stores, plus over 100 stores based in other shopping centres across Ireland with more joining soon.

It’s simple to use for customers – they simply present the VIP Loyalty fob in selected stores to get discounts and loyalty gifts from participating retailers, plus Perks like free coffee, birthday gifts and VIP treatment.

The scheme was launched in Letterkenny Shopping Centre on October 28th.

Centre Manager Brian McCracken said, “We’re very excited to bring this unique scheme to Letterkenny Shopping Centre – offering customers significant savings and VIP perks whilst also giving our tenants an innovative and flexible way to interact with customers, push offers and special promotions in Real-Time to consumers.

“The scheme is powered by Irish tech firm Péarlaí who we’ve got great faith in, after hearing some wonderful feedback from other clients, we’re also the first shopping centre in the Republic of Ireland to employ this technology, which shows we’re being adventurous and thinking outside the box in our mission to constantly improve the centre and make it grow.”

Leave a Reply